Booking service, Travala, which accepts cryptocurrency, reported a revenue increase in December of 33.5% month-on-month after partnering with Booking.com.

Furthermore, Travala reported the total monthly number of accommodation nights booked through the service reached 1,528 last month, a 15,2% rise over November. In addition, the average price for a room rose by more than 15% from $115 to $133 over the same timeframe.

More than 9% of bookings registered in December were paid in Travala’s proprietary token, AVA. Moreover, 28% were paid in Bitcoin, 8% in Bitcoin Cash, 37% via credit card and Paypal, and the remainder using other crypto assets, reports Coin Telegraph.

On the whole, over 60% of the total number of bookings were paid for in cryptocurrency.

Back in November, Travala joined forces with the travel and accommodation booking titan Booking.com. Since then, users are permitted to make any reservation on Booking.com using cryptocurrency.

As the world becomes ever more globalised and interconnected, the travel and tourism industry is increasingly accepting cryptocurrency payments. UK-based Alternative Airlines collaborated with crypto service Utrust in November to allow payments using digital currencies.

In addition, Norwegian Air announced last summer it plans to introduce its own cryptocurrency exchange to permit crypto payments.

deVere CEO Nigel Green underscores this fast-growing interest in cryptocurrencies: “The interest in cryptocurrency is growing exponentially, and this, I believe, will only increase as the demand for digital currencies soars in an increasingly digitalised and globalised world.
 
“The digitalised world we live in needs digital currencies. The world – individuals, families, businesses and organisations - are becoming ever-more globalised. This is something that won’t just stop or change. We are becoming more and more internationally-focused all the time.”